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the personal reason why the brand was born...
fresh, gentle, authentic
perfect for travel + gift giving
Cruelty Free | Vegan | Small batch | nationally awarded | fully transparent | made in WI
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Gluten Free IconFair Trade Sourcing IconMade From Scratch in Wisconsin IconClean and GMO Free IconJust Whole, Pure Ingredients IconAlways Cruelty Free

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Meet some of our favorite treatments and their natural ingredients. Always fresh, always synthetic free, and something for everyone. Hair, face, body... it's in our nature.

Purely Squalane Serum Boost

Purely Squalane Serum Boost

$24
Honey Cream Mask with Active Manuka

Honey Cream Mask with Active Manuka

$60
Hydra-Rose Eye Serum

Hydra-Rose Eye Serum

$79
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